Cure For Common Marketing

Spec Sheets for Agencies

When it comes to development of any kind, a complete specifications worksheet or statement of work is one of the most important considerations. Surprisingly, creating that document or even a discussion of one is often glossed over when an application/feature has been developed before or does not appear to be ground breaking or difficult. This can lead [...]

Synaptic Navigation

Synaptic navigation is the art of presenting the web site user with a custom navigation experience.  Synaptic navigation allows users to follow their own thought process while navigating your site. For example, if a user is looking at a specific product or service and sees a link or call out to related information, there is [...]

Re-branding a Website? Don’t Forget Your Re-directs

Creating a new website is always an exciting time for any company. A lot can go into a new website and one aspect that people often over look is the redirection of their old web pages.
Every web page on your site has a unique URL and it’s very easy to change the structure of your [...]